Vulgar Poptimism Is Real In 2025

Last updated: 11/8/2025 | Originally published: 11/8/2025

Palette, Rosa Bonheur Palette, Rosa Bonheur

Two reading recommendations this weekend:


A distinction that feels important but under-discussed: being an appreciator versus being a snob.

It’s easy to slide from appreciating to simply being a snob. Distinction and criticism is important — vulgar poptimism is real in 2025 — but I think it’s important to stay on the side of appreciation rather than judgement — to celebrate what is truly great rather than simply putting down what is not great. Even that which is not great can have value! But I know many people who are, perhaps, over-eager to denounce that which they view as inferior, often without much explanation. The mark of a great appreciator is to have a refined palette and the patience to explain why something is not-great while still acknowledging its potential value.

(The other mark of a great appreciator is understanding why Speed Racer is one of the greatest films ever made, but I digress.)

Celine Nguyen and James Somers are both great appreciators, and I try my best to stay on the side of appreciation.


I used to be somewhat jealous of Celine Nguyen, who went from software designer to newsletterer to published-in-the-LARB, or James Somers, a software engineer who’s regularly published in the New Yorker. I’ve written something like a quarter million words on this personal site and newsletter, and I’ve written half a dozen novel manuscripts, but I’ve never really put the time into polishing enough to truly publish — nor do I put in the effort to self-promote. (Hey, you could forward this to someone! But I don’t really give you a reason to, do I?)

Reflecting recently (as I hurtle towards thirty…), I realized that I lack focus — I’m too much of a dilettante. But I also realized that I don’t mind. I was always subconsciously aware that fame and fortune is a fantasy, especially when it comes to writing. You need intense focus, yes, but also intense luck. But I’m simply going to write either way — after all, I’ve somehow ended up with a quarter million words on a website that nobody reads, except you 😉

This was hammered home when I talked to a friend about goal-setting. We realized we’re both intrinsically motivated, in that we care more about the process — entering flow state — than the end result, whereas most of the Bay Area is extrinsically motivated. It would be nice to professionally publish something, but that’s completely beside the point — I write to feel productive, or as a form of self-expression, or simply a way to kill time that uses my brain. That’s true in my career, as well — I’m not particularly motivated by promotions or pay or producing a product, but I am deeply motivated by having a day’s worth of bugs to fix.


If you check out rwblickhan.org, you’ll notice a fetching new color picker in the top right corner that lets you pick either a blue or red accent color for the site.

A few thoughts:


Two new pieces of software I’ve been playing with:


I mostly haven’t been including key art in these weeknotes, because I’m lazy, but after Robin Sloan’s reflections on key art, I’m bringing them back. In particular, that article introduced me to Museo, which is a wonderful archive.

Reply by email!